Archive for June, 2014

Objections are a Gift!

June 30, 2014

handling_objectionsMost real estate agents hope that their prospects won’t raise any objections. Instead, they should welcome them and see them as a gift! Anytime a prospect raises an objection, it provides an opportunity for the agent to earn their business.

Objections are a good sign because few prospects will bother to throw out an objection if they’re not interested in proceeding. When someone raises an objection, it simply means they have a concern and want or need to know more.

Depending upon the nature of the objection, objections can be dealt with in several different ways: (more…)

Adding Color to Small Spaces

June 23, 2014

color_in_small_spacesI recently helped a friend move into their new condo downtown, and one of the first things that I mentioned is that now would be the best time to start painting! When it comes to room design, a little color can go a long way, but many people hesitate when it comes to smaller spaces. They’re afraid that by adding color, they might make a room feel claustrophobic.

Color is one of the best ways to define a room, and a carefully chosen color can double a room’s apparent size! Here some of my tips for using color to create depth in small spaces. (more…)

3D Printing Could Change the Real Estate Industry

June 16, 2014

3d_printed_homes2Over the last few years, one of the buzz words in technology has been 3D printing. Using plastic, metal, nylon and other materials, the 3D printer takes a computer model and then “prints” an actual physical model of the design. This has been used to create a variety of items from small figurines to prototypes, aircraft engine parts and even prosthetics.

Amazingly, these 3D printers aren’t just limited to large manufacturers. MakerBot – one of the biggest names in 3D printing – currently has five different 3D printers available for personal use starting under $1,500.

There are also companies like Shapeways and Sculpteo that will let you create and share your creations online without needing your own 3D printer at home. You can simply upload your 3D file, select the material and order 3D prints. You can even open up a “shop” on Shapeways and start selling your creation.

So what does 3D printing have to do with the real estate industry? There are two distinct ways that 3D printing will change how we do business. (more…)

Great Customer Service is the Key to Unlock Referrals

June 9, 2014

retso_buyers_panelAs real estate professionals, we’re in the service industry. We service the needs of buyer, sellers, tenants and landlords as we assist with their housing needs. There are numerous tools and technological advancements that have contributed greatly toward increasing our abilities to provide services to our consumers. In the process of embracing technology and the many tools available to us, don’t forget to actually service the customer. It’s imperative that we help the customer accomplish their goals.

A recent panel of buyers and sellers were invited to the RESTO conference to help further the education of real estate professionals. While each buyer and seller understood that they needed an agent, both sets of panels reported various areas where the agents could have done a better job. Here are some of the items consistently brought up by the panelists: (more…)

5 Tips for Converting Internet Leads

June 2, 2014

converting_internet_leadsDid you know that more than 90% of buyers start their search on the internet? It’s more likely than ever for a buyer to contact you through the web, whether it’s from one of your listings or via your website.

So you’ve checked your email, and you have a shiny new message from an interested buyer. What do you do now? Preferably, you’re the one and only sales professional that they’ve contacted, but you know that’s not true. When that lead comes in, you need to bring your “A” game to ensure that you end up being their agent!

Are you ready for some great tips for converting internet leads? Let’s get down to it! (more…)